Concept / 2026

Blue Hour

Cool blue light wrapped around silk.

The brief

Make the product feel
impossible to forget.

The collection arrived as product references and a short creative note: sculptural, intimate, future-facing. We developed the visual world, cast an original virtual identity and directed every frame around the product’s defining details.

Client Blue HourServices Concept campaign, Art direction, FilmTurnaround 41 hoursUsage Global commercial

The result

One collection.
One visual world.

Twenty-four final campaign images, two short films and a full suite of social crops—all created with a coherent cast, light language and finish.

41hours

Brief to final delivery